When last we heard from young Pierson Farina — Webster Village resident and world-changer — he was presenting a $100 donation to the Webster Volunteer Fire Department (WVFD). Pierson had raised the money through his “Returns for a Reason” fundraising initiative, in which he is collecting and redeeming returnable bottles and cans to benefit local agencies.
His plan is to make a donation every time he collects $100. He began the project earlier this summer, and it only took him three months to raise his first $100. He chose the WVFD by random as the first beneficiary. In just one more month, thanks to great support from the Webster community, Pierson raised $200 more, donating the funds to Lollypop Farm and Honor Flight Rochester.
Now Pierson is well on his way to raising another $100 for his fourth cause: Spry Middle School, where he attends school. The principal there, Dr. Chris Callahan, has agreed to allow Pierson to put a can in the cafeteria to collect the students’ returnables. Apparently Spry is in need of a bike rack since so many kids ride their bikes to school, and Pierson wants to help raise money for that.
If you’d like to help Pierson continue his charitable efforts, stash your returnables in your car, and the next time you’re in the village, drive down Dunning Ave. and look for the bin with the Returns for a Reason flyer attached to the front!
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(posted 10/21/2025)
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