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Keeping a small business afloat is always a challenge, but the first year is always the hardest. So it’s great to see that one of our village’s newest businesses, My Roommates Closet, has just celebrated its first anniversary.

My Roommates Closet is located at 19 East Main St. in the Village of Webster, next door to the Village Quilt Shoppe. It’s owned by 24-year old Nicole Iorio, a recent St. John Fisher graduate with a degree in business marketing. Her vision from day one was to share her love of clothing and fashion with women of all ages, help them discover new and different styles to add to their closets and to find that “missing piece” they’ve been looking for. (Click here to read the blog I wrote about the shop last year.)

By the look of things, she’s accomplished those goals — and more. She’s expanded her inventory with plenty of dressy and day-to-day styles for both younger and (a little bit) older women. She’s partnered with other small business owners to sell some of their products, like candles, jewelry and specialty clothing. And she’s developed a regular clientele, both online and in store.

No one is more surprised by the boutique’s success than Nicole herself. Thinking back to the anniversary party she had on Oct. 24, she remembers that it felt “surreal.”

“It doesn’t feel like it’s been a year,” she said. “I only feel like I’ve been doing it for three months. It’s kind of like impostor syndrome. It hasn’t hit me yet. Maybe once I’m able to hire someone, that’s when its gonna be like I’m a legit business.”

But she was perhaps most surprised and delighted by how quickly and warmly she was welcomed by the village community. It was a big relief, given how unsure she was of running her first business, in a town which she didn’t know very well.

“I’m 24. I’ve never done anything like this before,” she said. “It was really nerve-wracking. I feel the businesses here (in the village) have been here for a while, and then I came in.” But, “I was welcomed with open arms.”

“What surprised me the most is how close-knit the businesses are here. When I first opened I had people come in and introduce themselves. Everyone was so nice and they continue to be super nice. … Just the coolest thing ever meeting other small business owners that I’m now friends with.” 

“I’m feeling like I’m part of the community.”

Now, at the start of her second year in business, Nicole is determined to give back to the community which has welcomed her so warmly. From Nov. 8 through 19 she’ll be collecting items for Willow Domestic Violence Center in Rochester. Anyone interested in helping out can choose an item (or several) from the wish list below, and drop it off at My Roommates Closet during regular business hours. Nicole herself will be donating several items from her old inventory (“I would rather donate it than throw it out”), and will be taking all of the donations downtown just before Thanksgiving.

She’s already planning another donation drive of some kind for December. “I really want to do something and give back and get the community involved,” she said, “and now I have that community where I can.”

My Roommates Closet is located at 19 East Main St. in the Village of Webster. The shop is open Wednesday through Friday, 11 a.m. to 5 p.m., Saturday noon to 5 p.m. and Sunday noon to 4 p.m.

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email me  at missyblog@gmail.com. “Like” this blog on Facebook and follow me on Instagram and Threads (@missyblog)

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(posted 11/6/2023)

Tags: Local business, Missy Rosenberry, My Roommates Closet, Village of Webster, Webster NY

You know how sometimes you search the stores forever looking for that perfect outfit for your big night on the town, and you finally find it in your friend’s closet? That’s the thinking behind the Village of Webster’s newest shop, My Roommates Closet, opening in October at 19 East Main St.

The new clothing store, located in the former Village HandWorks storefront, is owned by 23-year old Nicole Iorio, a recent St. John Fisher graduate with a degree in business marketing. A self-described shopaholic, Nicole’s vision is to share her love of clothing and fashion with women of all ages, help them discover new and different styles to add to their closets and to find that “missing piece” they’ve been looking for.

Her plan is to offer a mixture of styles, from street wear to lounging-around clothes to going-out clothes, much like what you’d find in, well, your roommate’s closet. But more than anything else, Nicole wants the women who wear her clothes to feel confident and comfortable at all times.

At just 23 years old, this is Nicole’s first experience at opening a storefront, but not her first experience in running a successful business. She actually created My Roommates Closet a little over a year ago as an online store, which she’s also taken on the road to several flea markets. Even from the beginning of that venture, she knew she wanted to eventually combine her marketing degree with her love of fashion and open a brick-and-mortar shop. But no way did she expect it to happen so soon.

It was actually a haircut that put things into motion.

“I get my hair done right next door at Main Street Beauty Lounge,” Nicole remembered. “I was sitting there back in May, and I saw that 19 East Main St. opened up. I was thinking about moving my business into a store, but not this soon. I was going to wait a bit, but the place opened up and this area is so cute.”

“When I saw that location, I thought yeah, I think I want to do this.” So she got in touch with the landlord, took a look at the space, and just three months later had signed the lease.  

Nicole hopes to open her new shop sometime in October, but there’s still a lot to do. Newly-painted ceiling tiles have to be reinstalled, lights have to be swapped out, changing rooms built, walls painted and floors redone. She’s discovering that opening a new business is a complicated endeavor, involving a hundred little unforseen details from getting on Google to replacing outlet covers. And on top of all everything else, she’s taking a night class to complete her Master’s degree in Business Marketing.

Fortunately, she’s getting a lot of help and support from her family and friends. “I’m here for it,” she said. “I love it. I love the whole process, It’s very stressful, but I love it.”

My Roommates Closet is located at 19 East Main St. in the Village of Webster. It doesn’t look like much yet, but stay tuned for updates. In the meantime, you can check out the shop online. You’ll find My Roommates Closet here on the website, and also on Facebook, Instagram, Twitter, TikTok and Pinterest.

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email me  at missyblog@gmail.com. “Like” this blog on Facebook and follow me on Twitter and Instagram.

You can also get email notifications every time I post a new blog by using the “Follow Me” link on the right side of this page.

(posted 9/9/2022)

Tags: Local business, Missy Rosenberry, My Roommates Closet, Village of Webster, Webster NY